Monetizing Estate Planning as a New Service for Financial Advisors and Firms

This article is based on general legal principles concerning this topic, and is not based on any specific jurisdiction’s laws and regulations or any financial advisor’s specific facts. Each financial advisor is encouraged to understand their compliance needs and seek their own legal advice on the unauthorized practice of law. Wealth.com is not a law firm and does not provide legal advice.

Financial advisors are navigating a shifting landscape. Clients expect more holistic planning, competition is increasing, and firms need to find ways to deepen relationships while also driving new growth. Estate planning has emerged as a critical, yet underutilized, service that not only enhances client relationships but also offers significant monetization opportunities. 

One of the most overlooked but powerful levers available to advisors today is estate planning.

Traditionally seen as a legal-only process, estate planning is now a cornerstone of true financial well-being. For advisors, it represents a rare dual benefit: the chance to deliver life-changing value to clients while creating measurable business upside.

The Growing Demand for Estate Planning

The United States is on the cusp of the largest intergenerational wealth transfer in history. According to Cerulli Associates, an estimated $124 trillion will be passed down from baby boomers to younger generations by 2048 (Cerulli, 2024). This unprecedented transfer creates a pressing need for comprehensive estate planning services. Yet, a 2024 Caring.com survey found that only 34% of Americans have a will or estate plan, underscoring a significant gap in the market.

Advisors who can facilitate estate planning either directly or through strategic partnerships are better positioned to bridge this financial gap for the modern American investor and distinguish their firm in a crowded marketplace. Offering estate planning support fits naturally within clients’ evolving expectations for integrated solutions that address all aspects of their financial lives, and better position advisors to attract high-net-worth individuals and win the next generation. Three advisors using Wealth.com to offer estate planning report the following: 

  • Brad Gotto (Fiat Wealth Management): Brad said that Wealth.com has created a stickier relationship with clients who might otherwise shop around. “Wealth.com makes us sticky. Clients feel like we’re looking out for their legacy, not just their portfolio.” For his firm, that retention has real revenue impact.
  • Jason Oestreicher (Path Financial Partners): Jason emphasizes that estate planning isn’t just about protecting client families; it’s a growth driver. His firm has won new AUM as a direct result of offering Wealth.com, often enough that, in his words, “the software pays for itself.”
  • Will O’Roarke (Prime Capital Financial): Will has seen how estate planning changes the tone of client conversations. “Once clients see that we’ve addressed their estate plan, they open up to other planning discussions. It creates a level of trust you can’t get any other way.”

Together, these stories underline the real bottom-line truth: estate planning isn’t just a compliance box to check. Estate planning is a business growth strategy that can increase client retention, client engagement, and revenue.  

How Advisors Monetize Estate Planning

Digital estate planning platforms, like Wealth.com, sit at the center of this evolution. Wealth.com streamlines document creation and collaboration, reduces administrative burdens, and safeguards advisors from unauthorized practice of law, all while enhancing client value. By lowering costs for clients and increasing advisor capacity, Wealth.com enables advisors to serve more households at scale. The result is stronger retention, deeper referral networks, and new revenue streams, all while positioning advisors as the central hub of their clients’ financial lives.

With this foundation in place, advisors have the flexibility to choose the monetization model that best fits their practice. The most common approaches include:

  1. Fee-Based Services: Some advisors charge flat fees or hourly rates for estate plan creation, document setup, or annual reviews. Since attorney fees for a basic estate plan typically run between $2,500 to $5,000 (and up to $10,000 and beyond for complex cases), advisors can offer a more affordable, client-friendly alternative. Advisors can charge flat fees or hourly rates for estate planning consultations, document preparation, and ongoing maintenance. 
  2. Subscription & Retainer Models: Other firms roll estate planning into an ongoing service tier, charging monthly or annual fees. This creates predictable revenue, builds consistent touchpoints with clients, and encourages deeper, long-term client engagement.
  3. Bundled Wealth Management Packages: Estate planning can be integrated into holistic wealth packages, for example, a “legacy planning package” that includes investment management, tax strategy, and estate planning. Integrating estate planning into comprehensive wealth management packages allows firms to increase their overall fee base.
  4. The “Software Pays for Itself” Approach: Some advisors choose not to bill directly for estate planning. Instead, they use their estate planning service as a differentiator to deepen client loyalty, attract new assets, and generate referrals. In these cases, the AUM growth more than offsets the cost of the software. One of our favorite examples of this strategy is when an advisor gifts a client’s child essential estate planning documents, such as a power of attorney, as part of their graduation milestone at age 18.

Implementation: Making Estate Planning Work in Your Practice

Understanding how estate planning can drive revenue is only the first step. Successful advisors also know how to put these strategies into practice. Implementing estate planning requires a balance of segmentation, smart use of technology, and effective client education. When done well, it transforms estate planning from a theoretical value-add into a core driver of trust, retention, and growth.

  1. Segment Your Clients and Assess Client Needs: While estate planning is relevant to every client, certain segments, such as business owners, retirees, and multi-generational families, stand to benefit immediately. Advisors who proactively review estate plans annually often uncover overlooked gaps and open new planning conversations. Estate planning should be positioned not as optional, but as the capstone to a truly holistic financial plan that ensures a client’s wishes and legacy are fully protected.
  2. Leverage Modern Technology: Digital platforms like Wealth.com transform what was once a high-friction, outsourced process into a scalable client experience. With tools such as document creation (wills, trusts, POAs, and more), secure digital vaults for critical records, and collaborative workflows that connect advisors, clients, and attorneys, technology reduces complexity for all parties involved. Just as important, platforms like Wealth.com are designed with compliance in mind, and advisors are clear of practicing law while still elevating the client experience. By integrating these tools, firms can increase efficiency, reduce costs, and deliver a differentiated client experience that scales.
  3. Market Your Estate Planning Service: Even with the right systems in place, client engagement doesn’t happen automatically. Many individuals avoid estate planning due to discomfort, procrastination, or misconceptions. Advisors can break through that inertia by reframing the conversation around estate planning as an act of love for their families, a safeguard for their legacy, or a way to prevent future conflict and unnecessary costs.
  4. Educate Your Clients: Education is the key. Firms that use webinars, seminars, client newsletters, and digital content to illustrate real-world benefits, such as avoiding probate or minimizing estate taxes, position themselves as trusted experts. Sharing success stories and case studies makes the value tangible and helps clients see estate planning not as a task to postpone, but as a proactive step toward peace of mind.

The integration of estate planning into wealth management isn’t a passing trend. It’s fast becoming an industry standard. Advisors who embrace estate planning today can higher client retention, create stronger referrals, deepen client trust, and launch new revenue streams.

The future of wealth management belongs to firms that can grow portfolios and protect legacies. Estate planning sits at the heart of that promise and advisors who adopt it now will lead the industry into its next era.

Wealth.com is not a law firm and does not provide legal advice.

The Link Between Holistic Financial Planning and Estate Planning

Financial advisors know that the most effective client relationships are built on trust, foresight, and the ability to guide families through the full arc of their financial lives. But while investment management and retirement planning are often top of mind, estate planning is too often left siloed, delayed, or outsourced. The reality is simple: holistic financial planning and estate planning are inseparable. The bookend to any successful financial plan is an estate plan. When advisors weave them together, they unlock deeper value for clients, preserve wealth across generations, and strengthen long-term client relationships.

 

What Holistic Financial Planning Really Means

Holistic financial planning looks beyond accounts and performance metrics to encompass every part of a client’s financial life. It integrates:

  • Cash flow and budgeting to sustain daily stability.
  • Tax strategies that optimize lifetime outcomes.
  • Retirement planning to ensure longevity of resources.
  • Insurance and risk management to guard against disruptions.
  • Investment management to build a portfolio that aligns with the client’s goals.
  • Education and legacy goals to prepare for the future.
  • Estate planning to secure the client’s wishes for wealth transfer.

At its core, holistic planning means aligning money with purpose. It asks: What matters most to this client, and how should their wealth serve those priorities?

 

The Role of Estate Planning

Estate planning is the capstone of comprehensive wealth management. It ensures that assets are managed and distributed in accordance with a client’s wishes, both during life and after death. Common tools include wills, trusts, powers of attorney, healthcare directives, and beneficiary designations. But beyond documents, estate planning provides clarity. It minimizes conflict, protects against unnecessary taxation, and communicates a client’s legacy intentions clearly to heirs and charities.

Even the most thoughtful financial plan can fall short if a client’s legacy wishes are trapped in probate. Without the right estate planning in place, wealth can become tangled in delays, legal fees, and family disputes. What was carefully built over decades risks being lost or diminished in transition.

For advisors, estate planning is not a separate service but a critical extension of the financial plan. Without it, all the work put into growing and protecting wealth risks unraveling at the moment it matters most.

 

Why Advisors Must Bridge the Two

Holistic financial planning and estate planning share the same objective: maximizing financial well-being while preserving a client’s values. When these processes operate in silos, critical details fall through the cracks and clients ultimately miss out.

Advisors are uniquely positioned to bridge the gap. Unlike attorneys, CPAs, or insurance specialists who each see only one piece of the puzzle, advisors maintain the full picture with investments, taxes, retirement, cash flow, and more. Often, they have walked alongside clients for years, if not decades, building deep trust and understanding.

This vantage point makes the advisor the natural quarterback. They can anticipate how estate planning choices will ripple across a client’s broader financial life, coordinate among attorneys, CPAs, and insurance professionals, and ensure consistency across disciplines. Most importantly, they keep the client’s long-term goals and legacy intentions at the center of every decision, so that wealth not only grows but transfers in alignment with the client’s wishes.

Advisors who integrate these disciplines create tangible advantages for their clients. Here are three standout examples: 

1. Risk Mitigation and Wealth Preservation: Without thoughtful estate integration, risks emerge. A client underinsured for long-term care may have to liquidate assets intended for heirs. A lack of clear documentation may trigger probate disputes. A trust structure left unreviewed after a divorce can unintentionally exclude or include beneficiaries. Holistic planning helps advisors proactively identify these vulnerabilities and protect client wealth.

2. Tax Efficiency: Estate and income taxes can significantly erode generational wealth transfers. Coordinated planning makes tax optimization possible through strategies like annual gifting, irrevocable trusts, and charitable contributions. Advisors who bring estate planning into their process not only preserve wealth but also demonstrate measurable value to clients.

3. Seamless Adaptation to Life Events: Life rarely goes according to script. Marriage, divorce, the birth of children, the sale of a business, or even evolving philanthropic priorities can all reshape both financial and estate plans. Holistic advisors ensure estate strategies are revisited alongside financial updates, keeping the entire plan current and aligned.

 

Separation Comes at a Cost

When financial planning and estate planning are treated as silos, clients are exposed to inefficiencies, missed opportunities, and costly mistakes. Conflicting advice from different professionals can leave gaps. Outdated beneficiary designations may unintentionally override a carefully drafted will. Valuable tax advantages can slip through the cracks.

Most importantly, a client’s intentions may never be fully realized. Without coordination, their legacy risks being dictated by default legal frameworks instead of by thoughtful, deliberate design.

This challenge is amplified by the fact that estate planning participation remains alarmingly low. A 2024 survey found that only about 24% of American adults have a will or living trust, with even lower rates among younger clients and underrepresented demographics (Caring, 2025). Meanwhile, Baby Boomers are projected to transfer $124 trillion in wealth by 2048 (Cerulli, 2024). This unprecedented generational wealth transfer is already underway, and advisors who fail to integrate estate planning into their offering risk being left behind. Those who embrace it, however, position themselves as indispensable partners to clients and their families at the moments that matter most.

 

The Advisor’s Opportunity

For financial advisors, estate planning is not just about compliance or risk management; it’s a growth opportunity. By making estate planning part of your holistic process, you can:

  • Differentiate your practice. Few advisors provide this level of comprehensive service.
  • Deepen client trust. Guiding families through sensitive legacy conversations builds enduring relationships.
  • Retain assets across generations. By engaging heirs early through estate discussions, advisors are more likely to maintain client relationships when wealth transfers occur.
  • Simplify the process. Modern technology removes the barriers that once made estate planning slow, intimidating, or cost-prohibitive.

Financial Advisor Jason Oestreicher from PATH Financial Partners said, “You can’t provide any other type of value that is as impactful as estate planning. Clients aren’t going to leave you when you offer it. This isn’t just another service; it’s how you set yourself apart, retain clients, and secure the next generation.”

 

Estate Planning as the Capstone of Holistic Advice

Holistic financial planning without estate planning is incomplete. Financial advisors who integrate the two create durable value: protecting wealth, honoring client intentions, and ensuring financial legacies reflect what matters most.

The opportunity is clear. As trillions of dollars prepare to change hands, advisors have a responsibility, and a competitive advantage, to deliver comprehensive, unified planning.

The good news? At Wealth.com, we make estate planning not just accessible but actionable. Our platform equips advisors with the tools to seamlessly integrate estate planning into their practice, enhancing client outcomes and strengthening advisor-client relationships.

Historically, estate planning required sending clients to attorneys, often creating disjointed experiences. Today, our platform bridges the gap between holistic financial planning and estate planning, empowering advisors to provide end-to-end service without friction.

Ready to see how Wealth.com can help you bring estate planning in-house? Get started today.

Side Letters in Estate Planning: How to Provide Trustee Guidance and Flexibility

Estate planning often involves a balancing act: providing support to beneficiaries without enabling dependency, establishing firm rules while preserving flexibility, and expressing intent without sacrificing efficiency.

One tool that strikes this balance particularly well is the side letter. Though informal and typically not legally binding, a side letter accompanies a trust and provides the trustee with meaningful context into the grantor’s values, intentions, and distribution preferences.

What Is a Side Letter in Estate Planning?

A side letter is a document written by the grantor to the trustee, offering personal insight that supplements the formal trust. It might express the grantor’s vision for how funds should be used, share guidance on supporting beneficiaries through key life stages, or articulate broader family values.

Think of the trust as a screenplay. It outlines the storyline, characters, and structure. The side letter, then, is like a director’s notes. It provides behind-the-scenes guidance that explains the motivation and meaning behind the plot. It gives the trustee a fuller picture of the “why” behind the “what,” helping them make decisions that stay true to the grantor’s intent.

Why Specific Distribution Provisions Can Be Problematic

Weighing Trustor’s Control vs Trustee Flexibility

It’s tempting for clients to want very specific provisions in their trust: “Don’t give my son any money unless he graduates college,” or “distribute money to my son for wedding expenses or if my son starts a business.” While these types of provisions can technically be “hard-coded” directly into the trust, doing so can often be problematic.

Rigid language can backfire. Life changes can result in scenarios where the grantor would regret the instruction. Importantly, because the trust’s provisions are legally binding, this language opens the door for a beneficiary to sue to demand a distribution, despite the trustee’s reservations. Maybe the son starts a business instead of finishing college. Maybe the son’s business is unsuccessful, and the trustee doesn’t want to pour more money into it so that the money can be deployed more wisely elsewhere. A trust that’s too rigid may force a trustee into an outcome the grantor never intended.

Preserving Tax and Asset Protection Features. 

Vesting discretion in the trustee to make distributions isn’t only beneficial for reacting to changing circumstances. Many asset protection and tax protection strategies require trusts to be fully discretionary, and forced distributions of trust property to beneficiaries negate those objectives. These objectives should be important to all families, not just high-net-worth families.

To ensure that a trust you set up for your beneficiary is hard to reach by that beneficiary’s creditors (including former spouses), the state law that governs the trust will require that the beneficiary have no discretion to access the trust property. One of the ways to demonstrate that the beneficiary has no access to the trust is to vest distribution decisions fully in the trustee (and appoint a trustee who is not the beneficiary). If your trust requires the trustee to distribute a certain amount to the beneficiary at the beneficiary’s request, you may be defeating the spendthrift nature of that trust.

Many wealth transfer strategies that are driven, in part, by the desire to minimize estate and generation-skipping transfer taxes require that the trustee have full discretion to distribute income and principal of the trust. This is primarily a concern for high net worth families. 

The main objective is to have assets grow and accumulate any income inside the trust so that the taxable estates of the beneficiaries remain under the taxable exemption amount. The trust assets become taxable only if distributed to the beneficiary for consumption (and not to reinvest or control outside of the trust and inside the beneficiary’s taxable estate). A trust that requires the distribution of assets to the beneficiary under circumstances dictated by the trust creator may be causing more assets to be included in the taxable estate of the beneficiary than is necessary. For example, it may seem like a good idea to force a distribution of cash to the beneficiary so that he can purchase his first home. But the trust could just as well purchase the home and let the beneficiary live in the home. This way, the beneficiary can earn and accumulate his own assets (e.g., by working) without worrying that the home purchased through his parents’ assets also adds to the future estate tax burden for his own estate.

Increasing Drafting Cost. 

Rigid distribution guidelines increase complexity and cost. The more unique provisions a trust has, the more time (and billable hours) are required to draft, review, and ultimately administer the trust.

How Side Letters Support Trustees in Estate Administration

Trustees often shoulder the burden of making difficult distribution decisions. Should they say yes to a request? Does this align with the grantor’s wishes? Would they have approved of this use?

A side letter offers helpful insight. It may share values the grantor held dear (like financial independence, philanthropy, or education) or describe how the grantor hopes the trust will help future generations. It can include specific examples, personal reflections, or reminders to be philanthropic.

Although it’s not necessarily legally binding, a well-crafted side letter can:

  • Reduce ambiguity in how a trustee should use discretion
  • Minimize family conflict by providing clarity of intent
  • Help the trustee make difficult decisions with greater confidence

Why Side Letters Offer Flexible, Cost-Effective Estate Planning

Incorporating a side letter allows the trust document to remain clean, flexible, and broadly discretionary. That makes it easier to use standardized trust drafting platforms or software, reducing cost and complexity. Meanwhile, the grantor’s personal vision lives in a parallel, more narrative format.

In short, where estate plans may provide flexible language, side letters allow for a place for nuance, emotion, and intent (without locking a trustee into a given course of action).

Final Thoughts: The Value of Side Letters in Estate Planning

When used appropriately, side letters can be a powerful complement to a well-drafted trust, helping a trustee to administer a trust in line with the grantor’s intent, without sacrificing flexibility or increasing complexity.

Wealth.com’s forms are specifically drafted to address these concerns, emphasizing trustee flexibility, asset protection and tax planning. This is why we prefer for our forms to be paired with a side letter, rather than drafting bespoke distribution language directly into the trust document.

In estate planning, it’s not always about having the most rigid guardrails. Sometimes, the best guidance is a well-lit path.

When Someone Goes Missing: How to Confirm a Death Without a Last Known Address

It’s the kind of estate question that’s both oddly common and incredibly difficult to answer: What if someone disappears—and no one knows if they’ve died?

A client recently faced exactly this. Her daughter, named as a beneficiary on her estranged father’s retirement account, was contacted by the financial institution holding the funds. They couldn’t locate him—and neither could she. Their question was simple but unsettling: Is he deceased? And, if so, how can she get a death certificate to move forward?

What AI Says — and Why It’s Not Enough

We posed this question to two leading AI engines. The answers pointed to familiar tools:

  • Social Security Death Index (SSDI)
  • Ancestry.com
  • FamilySearch.org 

These are decent starting points, especially for genealogical research. But here’s a few nuances those AI tools don’t know:

  • SSDI is outdated. It only covers deaths reported to the Social Security Administration (SSA) and typically ends in 2014 for publicly accessible records.
  • The real-time data is locked away. The SSA’s modern death database—the Death Master File (DMF)—is restricted. Only “certified” institutions, such as major banks and insurers, can access it.
  • Even private tools like Ancestry.com rely mostly on public obituaries and grave data—not official government death records. 

So What Can You Actually Do?

  1. Check if you have any connections to “certified” entities. The National Technical Information Service (NTIS) keeps a public list of institutions certified to access the DMF. If you or your client has ties to one, they may be able to help.
  2. Work with an attorney. Attorneys with access to legal research tools like WestLaw PeopleMap may be able to perform more sophisticated searches or petition for information directly from the SSA.
  3. Request records from local counties. For more recent events (as opposed to genealogical searches), death records are usually held by the county where the death occurred—which is exactly the problem if the last known location is unknown. In these cases, a hired attorney can write to multiple counties or file court petitions to aid in the investigation.
  4. Understand the time barrier. Free archival sites like FamilySearch only make death records available after several decades—typically 50 to 75 years postmortem.
  5. Petition the court. If all else fails, and and a person has been missing for an extended period, some states allow for a court petition to have them declared legally deceased, which can serve as a substitute for a traditional death certificate. There are formal procedures to declare someone legally deceased after a period of disappearance (often 5–7 years).

 

The Value of Legal Insight—and Human Support

This is exactly the kind of situation where AI, while incredibly valuable, may fall short in some respects. These tools can point to public resources—but they can’t always navigate the legal gray areas, interpret the rules, or advocate on your behalf.

At Wealth.com, we bridge that gap. Our Attorney Network provides the kind of practical, real-world support financial advisors need when their clients face complex estate planning questions—especially those that require more than a database search.

Hear from a customer who recently leveraged the Attorney Network, Jared Tanimoto, CFP®, Founder & Financial Planner at Sedai Wealth:

“I actually had a great experience using Wealth.com recently with a client in Hawaii. We were setting up a trust, and as part of the process needed to retitle their home. Hawaii has a unique system called Land Court, which adds an extra layer of complexity to the titling process. Wealth.com connected both me and my client to a local Hawaii estate attorney who understood the nuances of Land Court and handled everything smoothly. The coordination was seamless, and it made the client experience feel really polished.”

Whether you’re trying to confirm a death, resolve beneficiary questions, or support a family in transition, our platform doesn’t just give you the tools—it connects you to the people who know how to use them.

The Why Behind Estate Planning

The inheritance tsunami is already rolling in

Roughly $124 trillion is projected to move from Baby Boomers to Gen X and Millennials by 2048, an amount larger than the current U.S. GDP. Cerulli projects that Gen X and Millennial wealth will quintuple by 2030, yet a staggering 81% of heirs say they won’t keep their parents’ advisor. If estate plans aren’t part of your process, you’re standing on the sidelines of the greatest wealth transition in history.

Clients are still unprepared, and they know it

Despite the looming transfer, 72% of Americans lack an up-to-date will, and more than one-third have already witnessed family conflict because a plan was missing. They recognize the risk. 52% of Americans say dying without a plan is “irresponsible,” but they need a guide who can turn intent into action.

Managing the estate planning process positions you as the financial “quarterback”

Advisors are unique in that they sit at the intersection of legal, tax, and family dynamics. When you coordinate those conversations and orchestrate attorneys, CPAs, and family decision-makers, you don’t hand clients off and hope the ball comes back to you. You cement your role at the center of a client’s wealth universe.

Because you’re the only professional with a full 360-degree view of legal, tax, and family dynamics, clients see you as the indispensable coordinator of their legacy strategy.

A proven growth lever: estate planning as a door opener, relationship deepener, and ROI driver

Talking legacy reframes meetings from performance to protection: 40% of investors would switch advisors just to access estate-planning services, and 71% of U.S. adults say finishing a plan would make them feel like a better parent or partner.

Once implemented, estate planning removes friction and builds multi-generational trust.

  • One per week: Archer Investment Management guided 35 clients through Wealth.com in the first 35 weeks of adding the service. Read the success story here.
  • Workshop machine: Fiat Wealth Management booked 579 prospects and captured $39M+ in new assets by hosting estate-planning events. Read the success story here.
  • Hidden opportunities: Estate reviews surface undisclosed assets and new planning needs, protecting AUM and revealing upsell paths.

From hand-off to hands-on: the integrated digital flow

The old “Here’s a lawyer; call me when it’s done” referral breaks the client journey. A modern, advisor-led workspace keeps everything collaborative, trackable, and branded to your firm. It also is exactly the level of service and guidance clients are looking for.  

A year-one roadmap you can steal today

Top firms plug estate planning into their service calendar: Diagnose → Document → Share → Maintain. Those four touchpoints alone can drive double-digit plan completions in 12 months.

Ready to act? Start tomorrow with three simple moves: segment your book, engage the best-fit clients first, and host a family-legacy meeting to meet the next generation.

Download our “Estate Planning Quick-Start Checklist,” a step-by-step reference that shows you exactly how to add estate planning to your firm and keep your advisor seat at the center of every family’s financial future.

Get the Quick-Reference Checklist here.

Wealth.com makes adding estate planning to your firm’s service offerings seamless. It provides an advisor-led digital workspace that is collaborative and trackable where advisors can create high-caliber estate planning documents in minutes with optional legal review. A real-time status tracker, secure document vault, and role-based access keep heirs, attorneys, and CPAs aligned, and estate planning shifts from a one-off project to a repeatable, revenue-generating workflow.

 See the Wealth.com platform in action at www.wealth.com/demo.

 

What the One Big Beautiful Bill Means for Advisors And Clients

Signed into law on July 4, 2025, the One Big Beautiful Bill Act brings sweeping and permanent changes to the tax code. Whether you find it beautiful or not, the law is here, and it’s here to stay, at least until Congress says otherwise.

At Wealth.com, our job is to help you cut through the noise and understand what matters to you, your clients, and their long-term planning. Below is a breakdown of the key provisions, ranked by relevance to financial advisors.

1. Estate Tax Exemption Increased

Effective 2026:

  • $15 million per person exemption (indexed for inflation), or $30 million per couple with portability.
  • Modestly higher than the current $13.99M exemption.

Why it matters:

  • Ultra-HNW families now have added breathing room.
  • We don’t know where the political landscape will be in future years, so advisors should revisit gifting, trust strategies, and dynasty planning to take advantage of the unprecedentedly high exemption level

2. SALT Deduction Cap Increased but Be Careful

The SALT deduction cap rises to $40,000, but phases out between $500k and $600k AGI. It sunsets after 2029.

Why it matters:

  • For high-income clients in high-tax states, $500k–$600k AGI is a major planning danger zone.
  • Marriage penalty remains (thresholds not doubled), so filing strategies may need a fresh look.

3. Ordinary Income Tax Brackets Made Permanent

The current seven-bracket system (10%, 12%, 22%, 24%, 32%, 35%, 37%) is now permanent.

Why it matters: 

  • Offers long-term visibility for Roth conversion strategies, bracket management, and retirement distributions.

4. Bonus Depreciation & Section 179 Expansion

Bonus Depreciation: Permanently reinstated at 100% for assets placed in service after Jan 20, 2025.

Section 179:

  • Max deduction: $2.5M
  • Phaseout starts at $4M

Why it matters:

  • Business-owner clients have powerful new tools for capital expenditure and tax strategy.
  • Time to revisit cost segregation studies and acquisition planning.

5. QBI Deduction Extended But Still Mostly Off-Limits to Advisors

The deduction is now permanent, and the income phaseout range is modestly expanded, but most white-collar professionals (advisors, CPAs, attorneys) remain excluded.

Why it matters:

Most advisors still won’t qualify, but many business-owner clients will. This can be a prompt to revisit income levels, entity structure, and whether clients are leaving deductions on the table.

6. Trump Accounts: New Child-Focused Savings Vehicle

  • $5k annual contributions allowed before child turns 18
  • IRA-like tax treatment (no upfront deduction)
  • Employers can contribute $2,500 tax-free for dependents
  • IRS pilot program contributes $1,000 for 2025–2028 births

Why it matters:

  • A brand-new vehicle for education and long-term child savings strategies
  • Strong planning opportunity for multigenerational wealth discussions

7. Standard Deduction + New Senior Deduction

New standard deduction (2025):

  • MFJ: $31,500
  • Single: $15,750
  • HOH: $23,625

New Senior Deduction: $6,000 per taxpayer age 65+, phases out above $150k MFJ / $75k others, expires 2028

Why it matters:

  • Seniors near the phaseout cliff need modeling
  • Great lead-in for broader retirement income planning

8. Child & Adoption Credits Expanded

  • Child Tax Credit: $2,200 per child, inflation-adjusted, and permanent
  • Adoption Credit: Now partially refundable (up to $5k) starting 2025

9. Car Loan Interest Deduction (2025–2028)

  • Deduct up to $10,000 annually for new car loans only (no leases & other stipulations)
  • Phases out above $200k MAGI MFJ, $100k others

10. Student Loan Repayment: Employer Benefit Made Permanent

Employers may contribute up to $5,250 annually toward employee student loans tax-free

Why it matters:

  • Business-owner clients can enhance benefit offerings
  • Great way to attract and retain younger talent

11. 529 Plan Qualified Expenses Expanded

529 plans may now be used for a broader set of K‑12 and homeschool-related expenses, including:

  • Curriculum and instructional materials
  • Books or digital educational content
  • Tutoring and outside‑home educational classes
  • Testing fees
  • Dual enrollment tuition
  • Educational therapies and adaptive learning tools

Why it matters:
529 accounts have become more versatile – they’re not just for college. This opens up powerful opportunities for families funding private school, homeschooling, supplemental learning, or special education. Smart planning here can help manage overfunded balances and support long‑term multigenerational strategies.

What’s Next:

Hear from Sr. Corporate Counsel, Dave Haughton, JD, CPWA® 

We hosted a special webinar session, “The One Big Beautiful Bill: What Every Advisor Needs to Know,” led by Wealth.com’s Sr. Corporate Counsel, Dave Haughton, JD, CPWA®.

Watch the Recording Here

Send Key Takeaways to Your Clients

Looking for a resource to send directly to clients and prospects as a helpful resource? We have a client-friendly downloadable PDF with all the relevant estate and tax planning highlights from the Big Beautiful Bill.

Download the Client Takeaways PDF Here 

The tax code may have changed, but the core of great advising hasn’t. In a sea of new rules and revised deductions, your role as a trusted guide is more important than ever. The advisors who lean in now, who anticipate, educate, and elevate, will be the ones who grow deeper client loyalty and lasting impact. At Wealth.com, we’re equipping you with the tools to turn complexity into confidence, and deliver lasting legacies for your clients.

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